Partner With Words Am... What?
Your customers play this game. Every morning, educated professionals with disposable income and a genuine love of language spend several minutes with us before they start their day. They read. They travel. They buy things that make their lives more interesting. If that sounds like your audience, keep reading.
Who plays
Professionals, readers, lifelong learners. The kind of people who start their morning with a word game instead of doomscrolling. They have careers, they have curiosity, and they spend money on things that make their lives more interesting. They know what "fiduciary" means and they have one.
Why this works
We match ads to word themes, not user data. If the day's word relates to travel, you might see a luggage brand. If it relates to literature, you might see a book. No tracking. No behavioral targeting. Just context. Your product shows up next to content people chose to engage with, not content an algorithm forced on them.
What we offer
Sponsored Days
Your brand is featured across the entire game experience and newsletter for a full day. Prominent placement, high engagement, complete alignment with the day's word theme.
Newsletter Placements
Reach subscribers directly in their inbox every morning at 7 AM Central. These are people who opted in because they want to be here. Open rates reflect that.
Contextual Ads
Thematic product recommendations that match the day's word. If the word is about craftsmanship, we feature tools. If it's about language, we feature books. Your product feels like a recommendation, not an interruption.
Book Features
Author and publisher partnerships with contextual placement tied to the day's word and its themes. Our audience reads. A lot.
What we don't do
No pop-ups. No interstitials. No auto-playing video. No ads that block the game. No user tracking. No selling data. We don't do those things because we wouldn't tolerate them as users, and neither would our audience.
Our standards
We're selective about who advertises here. If your product isn't something we'd recommend to a friend, it doesn't belong on this site. The players trust the experience. We take that seriously. That selectivity is why advertising here works.
Interested?
Email partnerships@wordsamwhat.com. We'll send you a media kit with audience data, placement options, and rates. Early partners get preferential pricing that holds as the audience grows. That's not a sales tactic. It's a thank-you for betting on us early.
For our policies on how ads work, see our Affiliate Disclosure.